# Mark Jaggers

> Digital Experience & Growth Leader based in Grand Prairie, Texas. Targeting Director, Senior Director, and VP roles in digital experience, web strategy, web operations, digital growth, and AI transformation. Open to remote roles across the U.S. and to roles in the Dallas, TX area.

Mark Jaggers was Director Of Global Web Marketing and Development at Trend Micro / TrendAI from June 2008 to August 2026. He built a web function that began with two developers and a system administrator into a 13+ person multi-team organization across Development, DevOps, QA, and SEO/GEO. The web channel supported a $1.7B+ enterprise ARR portfolio across 34 countries and 14 languages.

Key results, each with its scope:
- 35% web-sourced pipeline growth across the global web channel
- 42% lift in visitor-to-trial conversion from the experimentation program (40+ A/B tests per year)
- 40% page-load improvement from the AEM to Sanity CMS migration
- 35% faster execution after team-wide AI workflow redesign (Claude, ChatGPT, Gemini, CoPilot, MCP)

Mark aligned web and organic search with paid search partners against shared pipeline goals. He did not lead paid media or own paid media budgets.

Education: Bachelor of Arts, Web Management & Internet Development, University of Texas at Arlington.

## Pages

- [Home](https://mjaggers.com/): Profile, results, capabilities, selected work, and experience.
- [Resume](https://mjaggers.com/resume): Full resume. PDF at https://mjaggers.com/Mark_Jaggers_Resume.pdf
- [Selected work](https://mjaggers.com/work): Directory of Webpulse, Embralith, the Trend Micro / TrendAI What Is answer library, TrendAI comparison pages, and Cask & Hound.
- [Webpulse case study](https://mjaggers.com/work/webpulse): Internal analytics platform unifying GA4, Google Search Console, and Bing Webmaster data with AI-assisted analysis.
- [Embralith case study](https://mjaggers.com/work/embralith): Fictional enterprise operations concept demo built in Webflow within Starter plan limits: two static pages and four Insights CMS posts. No customers, revenue, or measured results. Live concept demo at https://embralithinc.webflow.io/; staging only, not a live product.

## Optional

- [LinkedIn](https://www.linkedin.com/in/jaggers): Professional profile.

## Operating approach and contact

Mark treats web, search, experimentation, and AI operations as one digital function with one roadmap, measured on pipeline. His approach connects website strategy, platform architecture, technical SEO and AI-search visibility, CRO, and executive reporting to pipeline and revenue. He led through functional managers and leads, with strategic partner governance and $1M+ annual planning and budgeting for the web function.

Contact through the homepage contact form at https://mjaggers.com/#contact or LinkedIn only.